Secret Project Sets Course for First-Ever Event During ADE 2021

Secret Project will take place during ADE with an exclusive daytime show on October 16th

With the Dutch government announcing that it is possible for large-scale events to once again take place in the Netherlands from July 1, the ever loving party crowd can now look forward to some amazing events. Amsterdam Dance Event (ADE) has already been announced to the big public a couple of months ago. Now, they can add another big event to their stellar line-up, namely Secret Project.

“I look forward to attending ADE every year and love experiencing the events around the city during that week. I feel blessed to be able to bring Secret Project to Amsterdam. It’s a beautiful city that I respect as it’s been the center of dance music for many years. We’ve successfully produced Secret Project in Miami and Los Angeles, and I can’t wait to produce our first addition overseas.” – Pasquale Rotella, Founder of Secret Project.

For those that are unfamiliar with Secret Project should know a couple of things. Originally hailing from Los Angeles, Secret Project is now ready to take over the world. They are notorious for fusing world-class music curation with its local street art aesthetic. Secret Project strives to always bring art, culture, breathtaking audiovisuals, and underground music together. From immersive, glowing environments to large-scale murals and live graffiti, Secret Project is an urban outdoor oasis of art and culture. Their aim is to create a cutting-edge environment for its visitors.

Following the smashing success of its sold out Miami event on April 30th and May 1st, Secret Project announces it will be crossing over the Atlantic for the largest underground event during ADE in the unique industrial warehouse environment of Hembrugterrein. The curated lineup of taste makers includes none other than ARTBAT, Ben Böhmer LIVE, Ben Klock & Marcel Dettman, Camelphat, Damian Lazarus, Denis Sulta, Honey Dijon, Jeff Mills, Loco Dice & Marco Carola, Sama Abdulhadi, Sita Abellán, and more. Secret Project will take place from 12:00 pm to 11:00 pm. This will be one of ADE’s few daytime shows, allowing visitors to enjoy the underground’s finest for 11 hours straight. Amsterdam’s Hembrugterrein will welcome the festival goers on its grounds, allowing the artists to play on four different stages both indoors and outdoors, making it ADE’s largest venue for underground music. The unique features and industrial environment of the Hembrugterrein make it the perfect venue for Secret Project’s first ever European edition and add a brand new location to this year’s Amsterdam Dance Event.

You can register for the ticket pre-sale that will start at the end of June via amsterdam.secretproject.com. All the information on the ticket sale and the event will be sent to the addresses pre-registered here. It is advised to register for the pre-sale to secure your tickets. Information on the regular ticket sale will follow on Secret Project’s Twitter, Facebook, and Instagram.